“A group of enterprises with common interests “
• The group is constituted at this moment by a group of enterprises related with the sector of the Beauty and that, even having different activities, have in common the belonging to the project supporting each one from its activity area a common project but with the enough agility to react to the changes in an autonomous way.
“Clients with name and last names”
• The whole group is imbued of the necessity of satisfying the client in all their facets, so that it does not exist one only department of service to the client but it is the group which ,united , offers an agile and immediate service to the consumer.
“In search of the agile net “
• Traditionally the management of a business is related with the efficiency of the internal logistics. This efficiency is nowadays still more necessary because the organizations suffer continuous changes due to the changing markets. For this reason you must put emphasis in the agility, in the capacity of our enterprise to adapt itself to the changes looking beyond the conventional models of the sector.
“The client is our reason of being”
• The client was, during a lot of time, the anonymous figure at the end of the chain of service, but today is really the king. The globalization means more competition; it means more businesses than never, in a permanent battle to attract and to retain the clients. In consequence we translate this situation in more options for the clients, besides the improvements of quality, value and service. The technology also plays a key part that allows us to accede to a wider range of products and services.
“Knowledge is power”
• Within the Group we are aware of the importance of knowledge and of information to be able to use it in the development of new solutions and to develop competitive advantages for our company. For them we have developed a system of information that embraces all the levels of the company and that allows us to offer up-to-date solutions to our clients.
“A return to the humanism”
• We believe in employees that are motivated and that grow up professionally in their work positions. So, it is so important for us their personal satisfaction as well as their professional development. We potentiate, then, those selected values to the personnel that fits in our company and that our company fits in them, we form the personnel not only in the areas that concern him/her but also in others that help him/her to grow; we need their ideas and we potentiate the one that transmit them to us.
• In definitive we see the project of the Group like a potential opportunity to improve the yield of people and to provide the techniques and the trust that they need to transform into something really extraordinary.
“Creativity Team”
• The development of the products and systems and the research are based on a Creative Team that is coordinated from the Management of the Group, with it we will achieve the integration of the marketing and communication politics with the creative departments, what gives ,as a result , a constant orientation to the realities of our market, a deep and up-to-date knowledge of the offer of our suppliers and an offer of image of last tendency.
“The difficult balance popular prices and high quality”
• Part of the commercial success it has been to offer their clients a very high quality with some levels of really popular prices, making in this form an accessible way to the products of high level with a clientele that corresponds to the widest fringe in the market.
“An expansion spirit”
• The purpose of YsNailS is to grow and to expand all over the world.